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A Super Bowl Tradition


Additional information on this topic provided below.



A Super Bowl Tradition
By Kelly Meinhart

ooking back on the festivities of Super Bowl XXXVII, you may find that you drank your share of a favorite football tradition – beer. And if you live in Western Pennsylvania, chances are that you were partaking of your favorite local brew, Rolling Rock.

he Latrobe Brewing Company, brewers of this distinctive beverage, have a long tradition in their hometown of Latrobe, one that began way back in the year 1933 when the brewery was bought by the Tito brothers. Since then Rolling Rock has become a hometown and international favorite with it’s distinctively bold taste, green bottle, and of course, the lore and legend of what’s behind the “33”.

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f you’re wondering what my water connection is, I’ll give it to you. It takes a lot of water to process and brew beer. The water used to brew the line of beers offered at the Latrobe Brewing Company comes directly from the Loyalhanna Creek, which runs through the beautiful Laurel Highlands. So that means that they have a great responsibility to not only conserve water in their processing, but also to insure that they don’t pollute local water resources by releasing any byproducts back into the stream. It’s a responsibility that the company takes very seriously; Chris Hesson, Quality Technical Manager at Latrobe Brewing Company, comments:
Latrobe Brewing Company uses environmentally friendly procedures and processes to reduce the amount of water used in all our processes. Examples are: reusing rinse water as pre-rinse water, recovery of steam condensate, closed loop systems on our cooling waters, installation of newest technology pasteurizers and rinsers that use minimal water in their process, as well as installing water meters in specific areas to pinpoint water usage. Our water usage had decreased from a level of 7.8 gal/gal of beer produced in 2000 to 6.85 gal/gal of beer produced in 2002 a reduction of 12.2%. We are very proud of our accomplishments to date and we are dedicated to continuing our success.
ou might wonder how it came to be that I got involved with Rolling Rock and the whole brewing process. Carole Wright of the Loyalhanna Watershed Association organized a community program called ‘Sources and Solutions.’ The program offers a variety of tours around the watershed, unique tours that feature trips to facilities that present environmental challenges to our land and water. The programs involved focus on the balance that must be created between a source and its solution. Several tours were offered throughout the course of five months, including a tour of the Rolling Rock brewery. Myself and approximately 20 others were treated to real ‘inside look’ at the process, from where the water enters the building, to how they get the carbon dioxide into the bottles, to the entire packaging process. It was really quite amazing, and gave everyone a good insight as to how much water it takes to brew one of America’s favorite drinks. In fact, we learned that it takes approximately 250,000 gallons of water each day, producing 41,000 gallons of beer. That’s every day! But it’s obvious that the brewery takes great care to reuse water throughout the plant, as well as reusing and recycling other materials as well.

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long with the brewery tour, participants visited the Conemaugh Power Plant and the Kiski Water Authority, as well as a trip deep inside the earth to an active limestone quarry to see how limestone is removed from the mountains.

arole organized the program with the help of a regional watershed support initiative grant from the office of the Western Pennsylvania Coalition for Abandoned Mine Reclamation. (WPCAMR). This year’s tour program was such a success that it has been renewed for a second round, and Carole is currently organizing the next round of exciting programs. Carole writes:
The idea for Sources and Solutions originated with my own curiosity. I wanted to learn more about the sources of the pollution problems that I was facing every day in my watershed. In asking our membership and my peers, I discovered that I was not the only person who was curious! The idea became an educational program after receiving funding from WPCAMR and I worked quickly to arrange the tours. Over 50 folks attended tours... some were interested members, professionals from the community, and even members from other watershed groups came along.

The most unique tour was the visit to the Limestone Quarry. Being able to travel inside the mine and observe mining in action was fascinating. Overall, the feedback regarding the tours has been overwhelming. The Rolling Rock Brewery Tour was a favorite of mine as well. I was surprised to learn about the methods they use to conserve water and carbon dioxide gas during the brewing process. Additionally, it was nice to see an industry, such as the brewery, embracing its history and the community in such a positive way.
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t’s clear that the Latrobe Brewing Company does care about their community, and the Loyalhanna Creek. They not only protect it from possible harm from their brewing processes, but they’ve even been known to put on a pair of hip waders as well... Chris Hesson explains:
We have audited and studied our processes and have determined that none of our processes could contaminate the creek. All of our wastewater is discharged to the sanitary sewer. We work with the local fire department and they have done trainings on isolating rainwater drains from the creek in the event of a fuel spill from a truck or car. That would be the primary potential contamination at this site. In addition, in 2001 we organized a creek clean up with our employees, and we received help from various groups and the town of Latrobe. We removed many items from the creek that had come from upstream, including 70 old tires, a bicycle, a half of a canoe, and a wheelchair.
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To find out more information about the next round of tours, and how you can participate, contact Carole Wright at the Loyalhanna Watershed Association at (724)-238-7560, or go online to their website.

Check out past features of the Loyalhanna Watershed Association.
Learn more about the Latrobe Brewing Company.


Contact Producer of Watersheds.tv,
Kelly Meinhart.

 


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